The marketing site to introduce the new Urban Mobility collection. This was one of my favorite websites to work on at PUMA! The Flash developer at that time,Matt Lohman, and I came up with the idea of a website were users could explore the whole Urban Mobility collection on the UM map. The well designed (thank you) and animated site was full of mini games and little interactive features.

The sites main mini game "Beat the System" generated a lot of user re-visits. It also asked users to submit an email address to enter their high score and give them the choice of signed up to the PUMA email list. This created many new email addresses for the email list.

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