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Urban Mobility Bag Collection Spring Summer '07

The marketing site to introduce the new Urban Mobility collection. This was one of my favorite websites to work on at PUMA! The Flash developer at that time,Matt Lohman, and I came up with the idea of a website were users could explore the whole Urban Mobility collection on the UM map. The well designed (thank you) and animated site was full of mini games and little interactive features.

The sites main mini game "Beat the System" was great and generated a lot of user re-visits. It also asked users to submit an email address to enter their high score and give them the choice of signed up to the PUMA email list. This created many new email addresses for the email list.
Introduction to the site and its features.
Main section of the site.
Email sign up.
About section for the Urban Mobility line.
Animated transitions.
Users could interact with the map and view the bag collection. This part of the collection was called "Out of Town".
A different and explorable part of the map. This was the "Out and About" part of the collection.
The "Out of Office" part of the collection.
The "Beat the System" mini game... it was fun as hell!
The detailed product section of the site.
This windowed gave the user hits of items they could stuff into the Urban Mobility bag that was located on the lower left of the screen. When all items were collected, the user was given the choice to download Urban Mobility wallpapers.