As a contractor for TJX companies, I worked on a number of projects including their redesign and rethinking of the Marshalls site. Their current site ran into several problems from interactive design issues to just an over all bad site concepts that confused many users. As part of the creative team, I helped created a design that refocused the site to better represent the brand and its user needs.

Image 1 of 2: The home page focused on leaving a big main area for branding and messaging and then clearly establishing all the other areas of the page. Making the store locator a social site easily able to find was also important.

Image 2 of 2: An alternative color scheme was that requested by Marshalls brand managers.